Rules and guidelines for the intended use of Rugged marketing assets.
Brand Guidelines
Rugged Radios
Our official Rugged Radios logo is now available in .EPS, .PNG, .JPG, and .PDF formats. All files have transparent backgrounds and are formatted dependent on your chosen output.
Please reference our Color and How To Use sections below to guide you on logo application and usage.
For any additional questions, please email us at marketing@ruggedradios.com.
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Colors
The following is the color guide of the official Rugged brand colors. If you have a project that is in need of a particular color build, please contact us.
Hex Values:
Black #000000
Blue #0058A4
White #FFFFFF
RGB Values:
Black: Red 0, Green 0, Blue 0
Blue: Red 0, Green 88, Blue 164
White: Red 255, Green 255, Blue 255
CMYK Values:
Cyan: 100%
Magenta: 69%
Yellow: 0%
Black: 4%
Pantone Values:
Blue: 293 C
#000000 |
#0058A4 |
#FFFFFF |
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PMS #293 |
How To Use
Please reference the examples (right) in order for the logo to display properly.
Provide plenty of space around the Rugged logo. Make it big, make it small—just make sure to not clutter, allowing breathing room around the logo.
Additional considerations when using the Rugged Radios logo:
- Please do not modify our logos, icons, or graphics in any way without our written permission.
- Please do not use our logos or icons as your own identity, or for your own branding purposes (print or web-based).
- Please do not use our logos or icons in a way that may confuse someone that your product or service is made, run, or endorsed by Rugged Radios.
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Rugged Garage
The Rugged "Garage" logo. Not to be used as Rugged Radios' main logo on any consumer-facing medium. Typically used for representing Rugged Radios' custom vehicles and the automotive fabrication shop at Rugged HQ.
For any additional questions, please email us at marketing@ruggedradios.com.
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Rugged Bolt
The Rugged "Bolt" logo. Not to be used as Rugged Radio's main logo on any consumer-facing medium. Typically used for soft goods (e.g. apparel, coozies, etc.).
For any additional questions, please email us at marketing@ruggedradios.com.
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Rugged Block
The Rugged "Block" logo. Not to be used as Rugged Radio's main logo on any consumer-facing medium. Typically used for purposes requiring strict horizontal formats.
For any additional questions, please email us at marketing@ruggedradios.com.
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